Resources

Resources

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GDPR Compliance in Commerce Search & Browse

Find out more about GDPR within eCommerce Search and Browse, and what you need to do to be compliant.

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Improving Search Relevancy

Going beyond your Data

At EmpathyBroker we believe that search is more than just a simple match against a product catalogue. It should go deeper and be more relevant, meaningful and personalised. That´s why our approach combines and integrates three different techniques.

Desigual Download PDF

Case Study

DESIGUAL OnSite Search

The results obtained in the 3-month period were the following:

  • Search volume +65%
  • Visits that search +11%
  • Findability (CTR) +35%
  • Conversion ratio (CR Search vs CR no
    Search):+20%
  • Revenues originated at the searcher +21%

worten-case-study Download PDF

Case Study

Worten

Worten and Colbenson, together with EmpathyBroker begin to put a solution to this situation, in order to give the best response to their clients/users'needs in their digital platforms.

  • Purchases +56% .
  • Prod/Trans:+0,10%
  • Total income +252%
  • Having achieved 80% of all the sales made through the site search

AdoreMe Download PDF

Case Study

Adore Me

EmpathyBroker & Adore Me: together for a desirable user experience Mobile and On-Site Commerce Search Case Study

  • Adore Me, top underwear and lingerie e-commerce startups
  • Focus on tracking relevant customer data
  • From 25% findability average on 2014 to 35% findability average on 2016 (JAN-AUG)
  • Uses Findability success as a powerful merchandising and strategy tool

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Handling GDPR Compliance and beyond with EmpathyBroker

EmpathyBroker Personal Data Committee

  • What will change for Users or Consumers once the GDPR comes into effect?
  • In which ways Consent forms will affect the functioning of Search & Browse?
  • This and much more to serve as help and beyond to EmpathyBroker customers.

findabilityresources Download PDF

Best Practices for Managing Search with EmpathyBroker

7 Steps to Search optimisation

  • Data: Understand what's happening
  • Opportunities: Sect areas of action
  • No Results Queries: Improve zero results
  • Synonimyse: Adapt to Users terms
  • Equalize: Tune the Search score & relevancy
  • Redirect Links: Direct Users to specific pages
  • Boosts: Promote & Merchandise

 

Business-case-for-search-2015-by-EmpathyBroker Download PDF

Business case

For search

This white paper explains how to calculate the expected return on an investment made in site search. It shows how to build a robust calculation from existing site performance metrics to help make an informed data-driven decision about the value that search can add to your online organisation.

findabilityresources Download PDF

Case Study

Findability & Search Joy

The path to Customer Centric strategies across all digital channels

  • Why look for Conversion when you can maximise that which leads to Conversion?
  • Findability sets a before and after in ECommerce Search
  • Be People-Centric, be driven by the way people experience the journey of Search
  • Discover all the secrets about Findability that power EmpathyBroker Platform

 

Site-Search-Analytics Download PDF

Site Search

Analytics

People have one thing in common: they are all unique.
This means that people will search in lots of different ways, and your onsite search engine must be able to deal with it.
This paper is about that challenge. The challenge of using analytics to drive your findability strategy and measure how well it's achieving on its objectives.

How-to-design-an-awesome-no-results-page.-A-set-of-useful-wireframes-and-references.-EmpathyBroker Download PDF

How to design an awesome

No-results page

A set of useful wireframes and references

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