Search and Navigation visualisations on any Search platform.
EmpathyInsights provides unique access to data, producing insights that generate actionable ideas and understand user behaviour to improve, enhance and personalise the shopping experience.
Understanding and leveraging search and browse data to enrich user interactions and create happy customers.
Inspiring data visualizations
Search and browse data is an incredibly valuable asset and one often overlooked and under-exploited by online retailers.
EmpathyInsights helps eCommerce stores to harness their search and navigation data by using sophisticated intelligence and analysis to produce inspiring data visualizations. These not only present data analysts with a visual big picture but also stimulate creativity and ideas, allowing them to analyse and capitalize on their data assets.
More informed decisions
Through a better understanding of data and customer behaviour, online retailers can make more informed buying and design decisions, anticipate trends and detect opportunities. And what’s more, as all the visualizations and learnings are actionable through our Playboard, it means improved search and browse performance and enhanced customer experience.
Clear and playable reports
EmpathyInsights provides automated and tailored reports on an unlimited amount of data that are clear, succinct, customer centric and playable. Providing a space to cocreate, and using our search and navigation expertise to produce unique insights that optimize and improve search while also boosting sales.